Smileé

Full branding case for orthodontic dental studio

Another great showcase of how working with focussed brand experts results in fully professional made brand!

We noticed that doing brands is getting a “modern topic”, but yet few are the real brand specialist you can trust. We lead branding topics for almost two decades, while most of the agencies that state “branding” actually play with Chat GPT & other AI platforms, unfortunately to result in fast-moving identity that nobody will remember and super generic logo & communication - we see it everyday.

Smileé may be а small orthodontic studio, but it is backed by an expert and now has a distinctive and memorable brand identity, shaped by our proven branding expertise.

The continuous wavy line in the design system, inspired by the ‘S’ in Smileé and the curves of splints, braces, and aligners, symbolizes the gentle process of turning even the most stubborn bite into a confident, beautifully aligned smile.